For participating venues and institutions, the fee for a Hayward Touring exhibition covers all research and origination costs, two-way transport of works (for major shows, this is by the Hayward Gallery’s own vans), indemnity, exhibition graphics and interpretation resources. Audio-visual equipment is usually supplied where necessary and, for most larger-scale shows, Hayward Touring driver-technicians are available to help with installations.
Marketing and Press
The Communications and Marketing Department at Southbank Centre provides support and advice to venues on publicity for Hayward Touring exhibitions, and leads on national publicity for an exhibition at the start of a tour, in collaboration with galleries’ own press teams. High-resolution images, pre-drafted press release, and full logo and line credit details are provided for each venue.
Interpretation is integral to all Hayward Touring exhibitions and may take various forms besides exhibition texts and contextual material. Some approaches may involve new media, while others build on tried and tested models. In each case they are developed in close consultation with the exhibition’s curator and, if possible, the artists, as well as with colleagues in host venues.
High quality, fully-illustrated books are published for most major Hayward Touring exhibitions. These books represent excellent value for the visitor, as well as a commercial opportunity for the gallery retailer. They are supplied directly to venues by Hayward Publishing, as well as being distributed internationally by Cornerhouse Publications and Distributed Art Publishers.
- Sinta Werner, Imperial Measurement, 2010, mixed media installation, image courtesy the artist.
- Magic Show, QUAD Derby, 2009.
- Sandra Vasquez de la Horra, selection of drawings, The End of the Line: Attitudes in Drawing, The Fruitmarket Gallery, Edinburgh.
- Magic Show, exhibition catalogue, image courtesy the artist Colin Guillemet.